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Chances are you’ve encountered the Wisdom Script typeface somewhere since its 2011 release. Nike, Disney, Starbucks, McDonald's and Whole Foods are a handful of major brands that have used the font.

Script fonts may have a reputation for being the curlicue go-to for wedding invitations and inspirational aphorisms, but their use is actually much more varied. Think of the dramatic flourishes of ...

We live in a world of print typefaces. If you’re an iPhone user, you’re probably staring at San Francisco all day. If you use Android, it’s Roboto. Google serves up search results in Arial. The New ...