Texas Tech unveiled its new logo for next year, and while it's a twist on a classic look, there are plenty of happy and sad reactions. The university released a plethora of new logos on Tuesday, Oct.

Happy Birthday Google: Ruth Kedar, an immigrant to the United States, was already accomplished and teaching at the Stanford University when two PhD students approached her with a proposal. She ...

GRAND RAPIDS, MI — West Michigan’s new MLS Next Pro soccer team officially has a name: Athletic Club Grand Rapids. The team’s name, which will be shortened to AC Grand Rapids on jerseys and other gear ...

Customer visits to Cracker Barrel fell after intense backlash to its proposed logo change and renovations, the company said in its earnings call Wednesday, and it expects a continued decline in the ...

Conservatives raised a glass of sweet tea when Cracker Barrel ditched its controversial redesign and revived its folksy figurehead Uncle Herschel. The Southern staple – famed for its rocking chairs, ...

Cracker Barrel's co-founder has delivered a scathing critique of the restaurant chain's CEO after a botched rebranding. Tommy Lowe, 93, accused Julie Felss Masino of failing to grasp what Cracker ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

The wife of the man who designed Cracker Barrel’s original logo has spoken out after the company tried to change its branding. “He would not have liked the plain Jane logo,” Beverly Holley told The ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...