On an analyst call, Puma executives reported that sales in North America fell by more than 33 percent in the fourth quarter and by 19 percent in the year, due to planned reductions in sales to ...

For the current year, Puma expects sales to fall up to 7 per cent and forecast losses before interest and tax of between ...

German sportswear company Puma presented weak figures for the final quarter and the full 2025 financial year on Thursday morning. Strategic 'reset' measures introduced during the year significantly ...

EQS-News: PUMA SE / Key word (s): Annual Results/Quarter Results PUMA completes reset in 2025; 2026 designated as ...

Anta will pay 1.5 billion euros ($1.79 billion), or 35 euros per share, to take a 29.06% stake in Puma. The deal comes as Puma has struggled to revive sales after the new CEO Arthur Hoeld, a former ...

The PUMA Deviate NITRO 4 jumps out to an early lead over the rest of the running footwear world in 2026. PUMA always jumps out to an early lead over the competition, and this year is no different.

Based on recent history, one might expect the world’s fastest shoe to be adorned with a certain Swoosh, but Puma is asking runners to think twice before making that assumption. Ahead of this year’s ...

PUMA continues to take Dubai’s running culture to new heights through a new partnership with LFG Dubai, a homegrown fitness and social club that has rapidly become one of the city’s most engaged and ...

Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate German sportswear giant Puma is set to cut 900 corporate jobs ...

Puma athlete Fiona O'Keeffe crosses the finish line first at the 2024 U.S. Olympic team trials Mike Ehrmann/Getty Images Eight years into the supershoes era and, from a position of relative anonymity ...

Puma’s new CEO, Arthur Hoeld, on Thursday, October 30, set out his plan to turn around sluggish trends at the German sportswear brand, saying it must discount less, improve marketing and cut its ...

PUMA is introducing bold new looks to its acclaimed running shoes with the launch of the PUMA NITRO Running Pack, featuring refreshed colorways for the Velocity NITRO™ 4, Deviate NITRO™ 3, and ...